Samsung has confirmed that its flagship gadget Galaxy S4, will have a mini version that is going to be launched on June 20 at an event in London. News of the rumored device was accidentally leaked in Samsung’s website and has gathered much attention, and a number of speculations since then.
Adding a new member to the Galaxy family
Samsung was very pleased to share with the public some key information on the S4 from the day of its launch to the present. According to the executives of the South Korean tech company, the S4 sold about 10 million units in less than one month. The S4’s success is due to the features it offers tech savvy users – features that guarantee a much higher level of satisfaction.
The birth of the S4 mini has been long planned by Samsung in its newest goal to provide a mobile phone jam-packed with the same features as the S4 but is less bulky and smaller. Even with the success the S4 has achieved, Samsung is still aiming to completely out class its long time rival iPhone by Apple. The S4 mini is made to have a larger screen than the iPhone at 4.3 inches while weighing only at 3.77 ounces, compared to iPhone’s 3.95.
The Galaxy S4 mini is expected to perform well in the market even though its elder brother is already sweeping the charts clean. Powerful and small, the combination is even made sweeter considering the S4 mini is cheaper.
A closer look at the S4 mini
Samsung’s S4 has defined the boundaries of a perfect smartphone. It even embraces the tagline “a lifetime companion” fully. The S4 mini was created closely resembling the S4. Looking at the outside appearance (despite the difference in screen and size), the S4 mini has all the major components the S4 possesses. According to J.K. Shin, President and CEO of Samsung’s mobile division, they want to give more choices to the people with the Galaxy S4 mini. He also added that the S4 mini is created to deliver the same experience as the S4, only with a more compact experience.
The S4 mini has slightly lower cameras specs than the S4. It is only built with an 8 megapixel rear facing camera and a 2 megapixel front facing camera. The S4 mini’s super AMOLED display is sufficiently good since it has a 960 x 540 pixel capability. Running with a 1.7 Ghz dual-core processor and Android’s latest Jelly Bean OS, the S4 mini is set to define a new standard of mobile experience.
Samsung’s quest for total domination
Unlike Samsung’s rival, Apple’s iPhone has been stagnant in terms of delivering a wide array of products. It can be said that Apple only has the iPhone series in its mobile arsenal while Samsung has more options ranging from pocket friendly mobile devices, mid-range cost-efficient phones to top of the line Galaxy family.
According to Natasha Lomas who offered her insights in TechCrunch, Samsung has a very solid strategy after targeting all the key points in the market by saturating their products from screen size, features and price. Lomas also added that this is the main reason why other Android makers find it hard to compete with Samsung.
Photo Credit: Samsung Galaxy S4 in White
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